creexpCrede Experto: транспорт, общество, образование, языкCrede Experto: transport, society, education, language2312-1327Иркутский филиал ФГБОУ ВО «МГТУ ГА»10.51955/2312-1327_2021_3_202creexp-406Research ArticleЛИЧНОСТЬ И МЕДИА: ГУМАНИТАРНОЕ ИССЛЕДОВАНИЕ В МЕДИАОБРАЗОВАНИИPERSONALITY AND MEDIA: HUMANITARIAN STUDIES IN MEDIA EDUCATIONРазвитие межэтнической толерантности на материале телевизионных медиатекстов в студенческой аудиторииDevelopment of interethnic tolerance among university students on the material of television media textshttps://orcid.org/0000-0002-7580-1334МихалеваГалина ВикторовнаMikhalevaGalina V.

кандидат педагогических наук, доцент

Cand. Sci. (Pedagogics), Associate Professor

galinamikhaleva@list.ruРостовский государственный экономический университет, ул. Большая Садовая, 69, Ростов-на-Дону, 344002РоссияRostov State University of Economics, 69, B. Sadovaya str., Rostov-on-Don, 344002Russian Federation20212509202603202215Copyright © Михалева Г.В., 20262026Михалева Г.В.Mikhaleva G.V.Данная работа распространяется под лицензией Creative Commons Attribution 4.0.This work is licensed under a Creative Commons Attribution 4.0 License.https://ce.if-mstuca.ru/jour/article/view/406

В статье рассматривается методологический и методический инструментарий в исследовании проблем реализации образовательных и воспитательных задач средствами медиаобразования на материале телевизионных медиатекстов, включая разработку технологий и методик проведения учебных занятий в вузе с элементами медиаобразования, способствующих развитию межэтнической толерантности. Практические подходы базируются на методике выполнения литературно-имитационных, литературно-аналитических, театрализовано-ролевых заданий на материале произведений медиакультуры с опорой на ключевые понятия медиаобразования: медийные агентства, категории медиа, языки медиа, медийные технологии, медийные репрезентации, медийные аудитории. Медиаобразование позволяет решать конкретные воспитательные задачи во время обсуждения в студенческой аудитории телевизионных программ на тему межэтнической толерантности, которые заключаются в следующем: сформировать у студентов устойчивое чувство неприятия идеологии расовой, национальной, межэтнической, межконфессиональной интолерантности и экстремизма; развивать у студентов умения критического анализа медиатекстов на тему межэтнической толерантности; разрушать социальные предубеждения и стереотипы в студенческой среде; научить молодёжь различать приёмы медиаманипуляции и пропаганды межэтнической интолерантности в СМИ на основе критического анализа медиатекстов; расширить и обогатить культурно-исторический и социальный опыт молодёжной аудитории в сфере межкультурной коммуникации

The article discusses the methodological and methodical tools in the study of realizing educational objectives by means of media education based on the material of television media texts, including the technologies and methods of conducting university practical classes with elements of media education to foster students’ interethnic tolerance. Practical approaches are based on the methodology for performing literary-imitative, literary-analytical, theatrical role-playing activities on the material of media culture, based on the key concepts of media education: media agencies, media categories, media languages, media technologies, media representations, media audiences. Media education allows one to solve specific educational tasks in the discussion of television programs on the topic of interethnic tolerance in the student audience, which are as follows: forming a stable sense of rejecting the ideology of racial, national, interethnic, interfaith intolerance and extremism among university students; developing students’ critical skills for analysing media texts on the topic of interethnic tolerance; destroying social prejudices and stereotypes in the university environment; teaching young people to define methods of media manipulation and the propaganda of interethnic intolerance in the media based on a critical analysis of media texts; expanding and enriching the cultural, historical and social experience of the youth audience in the field of intercultural communication

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The authors declare that there are no conflicts of interest present.